Prose Shampoo Review

Prose Shampoo Review 2024| A Hairstylist’s Honest Opinion On Custom Haircare

Curious about the Prose Shampoo? Here’s my honest review of this natural, sulfate-free customized shampoo after using it for a few weeks.

Although customized products are not completely new to the market, their demand is growing as more businesses include customizable elements in their products. And the customized shampoo which has lately been at the top of the game is Prose Shampoo.

Here’s what I found after ordering a custom Prose shampoo:

  • Price of Shampoo: $24
  • Is The Shipping Free? Yes
  • Sizes of Shampoos Available: 1.5 – 8.5 ounces
  • Top Ingredients: Spirulina, Shoetail extracts, Silk Proteins
  • Is It Sulfate-Free: Yes
  • Is It Paraben-Free: Yes
  • Who Is It For: Formula is customized for each customer

Why You Should Trust Haireveryday?

The author of this article, Amy Angelos has a degree in Cosmetology from The Salon Professional Academy in San Jose, California with 10 years of experience in dealing with hair care, scalp care, and hairstyling. As she is adept at styling hair of various textures from straight, wavy to curly and African American, Amy knows what kind of products and procedures suit each hair type and person. Our Editor Leah Marie Priest has also tested these hair products and processes and fact checked this article to give you an unbiased review about every product. Each of our articles are also reviewed by a team of medical professionals so that you get the most accurate and expert-reviewed information.

Prose Shampoo Review

I recently decided to give the Prose Custom Shampoo a try, and I must say, I’m genuinely impressed. Here’s my experience:

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Personalized Formula: The standout feature of Prose is its personalization. Before ordering, I filled out a detailed questionnaire about my hair type, concerns, and lifestyle factors. Based on my responses, Prose formulated a shampoo tailored specifically to my needs. It felt like having a personalized consultation with a hair expert.

Clean Ingredients: I appreciate that Prose uses clean and natural ingredients. I could see a transparent list of what was in my shampoo, and it was free from sulfates, parabens, and other harsh chemicals.

My Review of the Prose Custom Shampoo

Effective Cleansing: The shampoo lathered well and effectively cleaned my hair without stripping it of moisture. I also noticed that I could go a bit longer between washes, which is a plus.

Customized Fragrance: Another delightful feature was the ability to choose the fragrance. I went for a subtle, fresh scent, and it was lovely without being overpowering.

Results: After a few weeks of use, I noticed a significant improvement in the overall health of my hair. It felt softer, looked shinier, and was more manageable. Plus, I experienced fewer issues with my scalp, like dryness and itchiness.

Sustainability: Prose also gets points for its commitment to sustainability. The packaging was eco-friendly, and they encourage recycling.

The custom formula and high-quality ingredients do come with a slightly higher price tag compared to generic shampoos. However, the results make it worth the investment.

prose shampoo and conditioner review

Advantages of the Prose Shampoo

  • Prose shampoo will include elements unique to the hair concerns you specify in the survey.
  • Prose shampoos are made using natural ingredients.
  • Clinical studies have shown that Prose products contain a powerful blend of natural ingredients that improve hair health and growth.
  • Prose shampoo can be made without sulfates, parabens, phthalates, oil products, and artificial ingredients.
  • Customers have the freedom to choose their desired fragrance that can make their hair smell nice. However, regular shampoos have chemically produced fragrances in them. Individuals who are fragrance sensitive have the option of choosing a formula with no fragrance at all.
  • Because it is personalized, the prose shampoo has fewer potential allergens than other items on the market, making it less likely to trigger a reaction.
Prose Shampoo Review

Disadvantages of the Prose Shampoo

  • The product’s pricing is undoubtedly the first drawback. Prose shampoo does run up a bit of a bill because of the personalized characteristics of the shampoo.
  • Prose shampoo can be ineffective. Sometimes a brand will state that a certain ingredient is in the composition, but the ingredient concentration is so low that it rarely provides any noticeable benefits. There’s also doubt whether the product is 100% natural.
prose dry shampoo review

Top Ingredients Explained

Whatever mix you come up with, Prose shampoos are loaded with a variety of especially effective substances. Here are a few examples of the high-quality ingredients that Prose products use.

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Horsetail extract: 

This versatile plant extract is enriched with silica, improving blood flow and promoting hair growth and firmness. It is a powerful way to achieve your hair length goals and is well renowned for its ability to strengthen and renew your strands.


One of the foods with the highest nutritional content is spirulina.(Karkos, P D et al. “Spirulina in clinical practice: evidence-based human applications.” Evidence-based complementary and alternative medicine : eCAM vol. 2011 (2011): 531053. doi:10.1093/ecam/nen058). Its abundance of proteins, vitamins, minerals, and antioxidants can significantly increase hair thickness and growth.

Shikakai extract: 

Rich in essential vitamins, shikakai is a cleanser that balances the scalp. It calms your scalp, gently eliminates dirt and extra oil and promotes the best conditions for hair growth.

Silk proteins:

Silk proteins can heal dry and damaged hair by filling in microscopic gaps in the cuticle. They increase shine, strengthen your hair strands, and help your hair stay hydrated.

prose shampoo and conditioner

These are a few problematic elements in different Prose hair products. Remember that while some users may find these ingredients harmful, other users may find them completely safe.


Despite the fact that perfumes aren’t inherently bad, some individuals choose to avoid them. Fragrances can irritate you and raise your risk of having an allergic reaction. Luckily, throughout the questionnaire, you can choose free products.

Essential Oils:

High essential oil concentrations, like fragrances, might irritate the skin or trigger an allergic reaction. Excessive consumption is typically harmful; some essential oils exhibit endocrine disruption symptoms.

How Does The Prose Custom Shampoo Process Work?

How Does The Prose Custom Shampoo Process Work?

You will need to complete a thorough quiz to get your Prose shampoo. The quiz concentrates on your hair type, appearance, hair care routine, and all other factors that can impact your hair’s health.

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Your dietary habits, medications, stress level, and physical activity are also included in this. Each page also contains a detailed explanation of the reason behind the question as well as how it affects your hair. 

They will ask about your fragrance preferences when they have gathered enough data. There are many different fragrances used in Prose shampoos.

Floral and fresh, fruity and tropical, and herbal and aromatic are a few of the frequently used fragrances. You can choose fragrance-free if that’s what you prefer. They also allow you to choose whether to be vegan, gluten-free, or silicone-free.

After completing your hair profile, you will be presented with all the ingredients included in your formula. Almost all Prose shampoos promise that they only include natural, safe, and pure ingredients.

Not all ingredients, whether natural or artificial, are good or bad. You should read up on each ingredient before placing your order. Each ingredient’s concentration varies from person to person and from product to product. 

You can place your order once you’ve finished all the stages, and your perfectly tailored shampoo will be sent to you in a few days.

You can always change the Prose shampoo formula if you don’t like it. To provide you with the ideal shampoo for your hair, Prose is always improving and upgrading its formulations.

prose hair loss


You cannot debate that customized hair care is among the best options when all of these factors are considered. Prose can undoubtedly work wonders for you with a precise and useful formula. Prose shampoos are excellent for practically all hair types.

They are more than capable of helping you achieve your hair goals, despite the price tag possibly being more than you are used to.

I hope this Prose shampoo review has answered your questions about this product and assisted you in deciding whether or not to purchase it for yourself.

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